Now that we are well and truly into 2015, it is time to start thinking about ways in which you can change your company for the better. A successful businessperson is one who recognizes that you need to adapt to new situations. Applying the same techniques year on year will not move your enterprise forward at all. Instead, you need to find ways in which you can improve your company’s practices. Here are six things you should change in 2015.
Your social media strategy
Social media marketing is not easy, despite what some people might tell you. Some people believe that you just send out a few tweets, and people will adore your business. In reality, there is a whole lot more that goes into creating a viable marketing strategy. If you have yet to grasp the fine art of promoting your company, it is time to start learning. Find ways to engage with your audience on a meaningful level, and you will hook them for life.
The way you consume energy
The price of energy keeps rising and rising. You should consider changing the way in which you consume energy. Sure, you can’t stop using electricity altogether. To think that you could do so would be ludicrous. You can become more efficient than you are right now, though, and that is something you should work on this year. Making small changes, such as improving your dehumidification equipment, could help you. You should consider ways in which you can save energy in every aspect of your business.
The atmosphere in your office
If you had to rate the environment in your office, what would you give it out of ten? The sad truth of the matter is that 90% of the population does not enjoy being at work. You need to change that. As a business owner, you dictate how people work in your office. Remember, a happy working environment is a productive working environment. Take the time to build staff morale so that everybody feels comfortable at work this year.
Your scheduling system
Are you wasting time? Each day, you lose minutes and hours. Procrastination is the downfall of many professionals. If you spend time reading your Facebook newsfeed or flicking through magazines, it is time to stop. It would surprise you how much more you can get done each day if you cut out these frivolous activities. Create a scheduling system, which accounts for every minute of each day. That way, you can see where you are wasting time and how you can improve things.
The way you treat clients
When you deal with customers, you need to ensure that you give them the utmost respect. If you have ever spoken rudely to a client or disrespected them, it is time to repair that damage. Work on your people skills, and think of new ways to improve your level of service. There are loads of customer service tips online, which could help you to improve yourself. When you treat people as though they matter to you, they will be loyal to you. When you treat them with disrespect, though, they will find another company.
The amount of material you waste
Whatever industry you work in, it is likely that you use materials in your job. You need to take charge of things right now before it is too late. When you discard material, you are losing money. You should look at ways to reduce your monthly waste. That way, you can ensure that you save loads of money. Talk to your employees and work with them to develop systems to cut down on wastage.